002 - Denver Edition

Welcome!

Welcome to thirty-two eleven (”3211”). This newsletter will entail: 3 Reads, 2 Rabbit Holes, 1 Watch, and 1 Listen — 3/2/1/1. This is what I have been up to, on the internet.

introduction:

Hello friends. Apologize for no newsletter last week, my traveling in Denver for work caught up to me. I was able to see Tyler Childers at Red Rocks and explore the city/surrounding, highly recommend. We are back and pumped to be in Q4 of the year.

Currently reading let my people go surfing, by Yvon Chouinard (Founder of Patagonia). I have really enjoyed his approach to life and business, heavily geared towards saving the environment and work like balance. He recently pledged to give the $3 billion valued company away to environmental efforts.

After graduating from high school and two years at a community college, Chouinard spent the next better part of the 1960s climbing walls from Yosemite in California, to the Tetons in Wyoming or the Alps in Europe. According to the stories from the book, Chouinard and his friends lived the real dirtbag's life: camping for many months, eating canned food (sometimes cat food) and even being arrested for "wandering around aimlessly".

"We were always sick from the bad water and couldn't afford medicine, so we would powder charcoal from the campfire, mix it with half a cup of salt in a glass of water, and drink that as an emetic (...) Even today I drink out of every stream I fish in (except for rivers with dying salmon) and I rarely get sick." - Yvon Chouinard

In order to make a living, he bought a forge where he produced iron pitons. He would produce the climbing equipment in the winter months, sell it to friends and go climbing around the country during the rest of the year.

Chouinard's first big environmental statement happened as Chouinard Equipment (nowadays Black Diamond) became the number 1 supplier of climbing gear in the US. Due to the popularity of their pitons, they realized that walls were being destroyed by the amount of climbers using their pitons. In a bold move, Chouinard killed his best selling product and educated his customers (through his mail order catalog) about a new kind of gear that allowed for "clean" climbing. Despite the early resistance, the new gear soon became a sales success.

This book was written in 2005. Chouinard was a pioneer for mainstream maternity leave in corporate structures and was well ahead of the ESG movement we are seeing today.

3 reads:

1 - Mirrored Reciprocation (TLDR - Too Long, Didn't Read listed below)

TLDR: "So I have an example I use with the class, my elevator example. I’m famous for my elevator story. You’re standing in front of an elevator. The doors open. And inside the elevator is one solitary stranger. You’ve never met this person before in your whole life. You walk into the elevator; you have three choices for how you’re going to behave as you walk into this elevator. Choice number one: you can smile and say good morning. And I say, at least in California, if you do that, 98 percent of the time the person will smile and say good morning back. You can test it. Okay. My guess is you’re going to find that 98 percent of the time, people say good morning. Choice number two: you can walk in and you can scowl and hiss at this stranger in the elevator. And they have no idea why you’re scowling and hissing at them. And I say 98 percent of the time, they may not hiss back at you, but they will scowl back at you. And option number three. This is where the wisdom comes. You can walk into the elevator and you can do nothing. And what do you get 98 percent of the time if you walk into an elevator and you do nothing from that stranger in the elevator? Nothing. It’s mirrored reciprocation, isn’t it? But what did you have to do? You have to go first. And you’re going to get back whatever you put out there.

This is why these bars are full of people at 2:00 a.m. drowning their sorrows. Knocking down these drinks. “When’s the world going to give me something, man? When am I going to get mine?” Well, what did you ever do? Did you ever get up in the morning and smile at the world? No. You either did nothing or you scowled and hissed at the world. You’re getting back exactly what you would expect to get back if you understood how the world really works. Which is why we study multidisciplinary things, right? We can’t be wrong on this, can we? It’s all mirrored reciprocation."

2 - For all those circular fan in face while sleeping people

3 - The Ultimate Hotel Safety Guide

2 rabbit holes:

1 - OneBag - The art of minimalist travel. I have spent too much time reading about the gadgets and gear people have. As always, filter by top/all time for great posts.

2 - 17 of the coolest ways Michael Girdley has seen people get rich. Interesting thread.

1 watch:

1 - Colorado School of the Mines in Golden, Colorado. A prestigious school for mining and engineering home of the "Orediggers". Every year students place a rock onto the "M" at the top of Mount Zion.

1 listen:

1 - Khruangbin was played in multiple bars and coffee shops in Denver, CO. Digging them right now.

With Thanks,